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| Xerox IGEN4 Technology at Your Fingertips! |
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Direct Marketing Campaigns - Instead of mass-producing a “static” document that will deliver
just one message to 10,000 customers, for example, Variable Data Printing (VDP) could be used to
generate 10,000 unique documents with customized messages for each of those 10,000 people.
Variable Data Printing (VDP) is used by marketers who need to custom-tailor highly relevant messages
to each individual in a marketing campaign. Target your audience with variable images as
well as variable data. No separate plates, no wash up, just 4 color and one to one (1:1) personalized
marketing communications!
Publishers - more titles can be brought to market with the same up front investment - it is possible
to launch five titles at 200 copies each rather than one title at 1,000 copies. There is no longer
any need to reject an author’s manuscript - books can be sold before they are printed. “Out of Print”
books are also a thing of the past because when there is a need, books can be affordably printed
even as few as 10 at a time. Our IGEN4 prints fabulous quality at an affordable price all day long!
Training or Corporate Materials - The possibilities are endless! Full color book applications
on demand such as private imprint paperbacks, course materials with your clients name and logos
imprinted, business reports and catalogs.
Variable Data Printing can only be accomplished with digital printing. The finished quality of a customized,
full color document is excellent, with a look and feel comparable to conventional offset at a
fraction of the cost. You don’t need a complicated database to print variable data. If you’ve got data
give us a call today, the possibilities with amaze you! |
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The power of one-to-one marketing can be at your disposal with our variable data
printing service. No matter what your specific industry needs, we can produce personalized
postcards, reports, publications, newsletters, mailers, and so much more.
Increase response rates or ROI as much as 38% with fast, personalized communications. |
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